On its 70th anniversary, Lladró surprises with a digital renewal that redefines the experience of discovering the world of porcelain. Join us on a journey through this new chapter of design and creativity, where beauty and accessibility come together.

In an era where design and craftsmanship merge with technology, Lladró takes a bold step into the future. The world-leading brand in the creation, manufacturing, and distribution of handmade porcelain launches its revamped e-commerce platform designed to attract art and design enthusiasts worldwide: lladro.com.

For some years now, Lladró has been seizing the opportunity to transform itself within the digital environment and also direct its sales towards this constantly growing market. Able to manage traditional craftsmanship with digital innovation, the brand explores the vast creative potential of porcelain and the new realities with a strong focus in the digital world. After the challenging period of the Covid-19 pandemic, Lladró has adapted to new market dynamics and changing consumer profiles, driven by its forward-thinking vision.