Lladró has unveiled a new pop-up concept space at SKP SELECT HOME, a multi-brand homeware retail destination located on the fifth floor of the SKP shopping mall in the heart of Beijing’s fashionable Chaoyang district. It showcases the brand’s cutting-edge range of New Concept creations and has been designed with contemporary colors and forms intended to emphasize the innovative character of these product lines.

Launched as part of Lladró’s 70th anniversary celebrations, the space showcases the boundless creativity of the New Concept line, the category that includes the brand’s most groundbreaking collections such as pieces designed by renowned international creatives like Jaime Hayon, as seen in the collection The Guest, which holds a prominent space. These creations coexist with the porcelain magic of the brand’s Lighting series, including the Firefly collection, the Nightbloom collection by Marcel Wanders, and the chandelier Belle de Nuit.

For the first five days of its opening, the space is also the first place in China to display the new additions to The Guest collection created by the French designer and illustrator Camille Walala. Based in London, Walala is known for her vibrant and unique work that incorporates bold colors and intricate patterns. In this collaboration, she has applied her artistic vision to two sculptures that showcase her optimistic and energetic style. Combining bright colors with abstract forms, circles and hand-drawn lines, the designs create dynamic and visually striking effects. Based on the artist’s series of artworks “Putting Things In Perspective”, they play with perspective, creating optical illusions and trompe l’oeils. The collection aims to surprise and captivate viewers with its vitality, energy, and playful visual tricks.